BRIDGING THE GAP | DATA AS A STRATEGIC ASSET
Is your organization's most valuable asset sitting on a spreadsheet somewhere, uninsured, unvalued, and ungoverned?Join Alfred Muzinde for an eye-opening exploration of data as the 4th factor of production—alongside capital, labor, and land. Discover why McKinsey reports that data-mature organizations achieve 23x better customer acquisition and 6x better retention, while most companies remain stuck at maturity level 2.This isn't another "big data" talk. This is your blueprint for balancing data governance, risk management, and monetization—the three pillars ISACA professionals must master to transform their organizations and advance their careers
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